Copywriting
Copywriting is a specialised kind of writing technique businesses use to drive particular actions from their targeted audience. These actions include buying now, clicking on the link, joining the Wishlist, or anything else in which you persuade the reader to take some kind of action. In copywriting, we persuade our targeted audience and tell them about our products or services in a wholly unique and creative way with different perspectives.
In simple words, we can say that “Copywriting Is the Art of Turning Words into Gold.” At Red Apple Tech, we have a team of the finest and most experienced copywriters who act as magicians, weave the spell of words, and drive your desired action from your targeted audience.
History of Copywriting
A lot of people get confused when they first hear the word copywriting and think that it is a method of copying someone else’s word. NO! We don’t copy someone else’s words. Copywriting is the name of creating something with creativity and uniqueness. Let me share how the term copywriting drives.
Before the digitalisation era, when there was no social media and search engines existed, people used to advertise their businesses in the newspapers. A person used to write the ad and then just copied it from the simple paper to the newspaper. With time, they started calling the ad “Copy” and the person who used to write it “Copywriter.”
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Professional Copywriting Services
Completing the communication cycle between the business and the audience is very crucial to creating a good relationship. You can have the best products or services, but you need to learn how to pitch or advertise them to get something.
It is important to first grab the attention of the customer and then tell them about your business and how it is perfect for them – how it is the only thing that can solve their problem. To deliver the words perfectly, businesses need professional copywriting services to craft an engaging email, ad copy, or landing page that includes all the elements of persuasion and delivers every word like magic.
Best and Proven Copywriting Formulae
There are hundreds and thousands of copywriting formulae one can use to deliver the message in a perfect sense. But here are the top 5 proven formulae we use at Red Apple Tech most of the time to achieve the best results
- AIDA (Attention, Interest, Desire, Action)
- PAS (Pain, Agitate, Solve)
- ACCA (Awareness, Comprehension, Conviction, Action)
- AIDPPC (Attention, Interest, Description, Persuasion, Proof, Close)
- AIDPPC (Attention, Interest, Description, Persuasion, Proof, Close)
Best and Proven Copywriting Formulae
There are hundreds and thousands of copywriting formulae one can use to deliver the message in a perfect sense. But here are the top 5 proven formulae we use at Red Apple Tech most of the time to achieve the best results
- AIDA (Attention, Interest, Desire, Action)
- PAS (Pain, Agitate, Solve)
- ACCA (Awareness, Comprehension, Conviction, Action)
- AIDPPC (Attention, Interest, Description, Persuasion, Proof, Close)
- AIDPPC (Attention, Interest, Description, Persuasion, Proof, Close)
OUR SERVICES
Hitting the search engine algorithms is very important to get a ranking for better visibility. At Red Apple Tech, we ensure to focus on the industry-relevant keywords people are searching for and target them while writing the copy to make it SEO-friendly. Our copywriting services are always top-notch and are the choice of hundreds of businesses. We know the importance of small things, which is why we take care of the headlines in the best manner to captivate the reader's attention in the first second. We have been in the copywriting industry for 10 years and have written millions of words for businesses to boost their sales in the best manner. With a team of professional, dedicated, and well-experienced SEO copywriters, you'll get more than your expectations at Red Apple Tech.
Sales is a profession in which the right words at the right time act as magic. You might know what your product is and what are its uniqueness. But if you can't explain all this to your audience, all in vain. At these kinds of moments, agencies like Red Apple Tech come in to rescue you. We listen to your idaea carefully and convert it into words with mind-blowing creativity and vision. We excel in writing the sales copy and have helped our client businesses make millions of pounds over the last 10 years.
Emails are considered one of the best methods to introduce our services or products to businesses. But it is important to make sure your email is worth reading. Businesses receive hundreds and thousands of emails daily and open only those with personalised or creative subject lines. Our dedicated email copywriting team spends hours developing great and relevant subject lines for your emails. Moreover, we do comprehensive research before writing the emails, including the pain points, your product benefits, and how your products are the only thing they need with incredible creativity to drive the action from the reader.
According to research, 89% of the people in the UK prefer online shopping, which means a massive number of your targeted audience is online looking for the best products to fulfil their needs. We help businesses write engaging and full-of-information product descriptions that include all the things a reader needs to know to buy your product. But more than just putting all the information in is required. We help you write the description with creative words influencing people to act immediately. Also, we use different calls to action at the end of the description to ensure the reader ends up buying from you.
Industries We Serve
Here are some of the major industries we have worked with in the past 10 years and helped them take their business to stars with words:
- Health and Wellness
- Fitness
- Corporate
- Medicine
- Advertisement
- Technology
- Finance
- New Start-ups
- Artificial Intelligence
- And Many More